January 31, 2023


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Alison Kaye of Ava Max Trades Full Stop Management for SB Projects

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the singer Glow Max Scooter Braun has signed a deal SB project, diversity confirmed, where he will be represented by Alison Kaye. Max was previously managed by Jeffrey Azoff and Tommy Bruce’s Full Stop Management.

Kaye, a veteran diversityOn its list of hitmakers, SB has worked closely with Justin Bieber and Ariana Grande on the project, where he holds the position of company president.

Max scored his first hit in 2017 with Lay Youth on the track “Clap Your Hands”. A year later, he released his first single, “Sweet But Psycho”, which became a worldwide smash, achieving RIAA-certified platinum status and becoming one of the most played songs of 2019.

The Albanian-American artist is currently preparing for the release of his second full-length album, “Diamonds and Dancefloors,” which is set to drop on January 27.

The new collection, which Max describes as “heartbreak on the dancefloor,” will feature the recently released singles “Maybe You’re the Problem,” “Million Dollar Baby,” “Dancing Dawn” and “Weapons.” Over the holidays, he teased three electro-pop-infused singles from the upcoming album on social media.

“Diamonds and Dancefloors” was originally slated for an October release.

+ Bria Fisher Tapped as the new Director of Communications empire. The public relations strategist joins from Biz3, where he worked for about three years.

Prior to the latter, Fisher served as an account executive at FYI Brand Group where he led Russell Westbrook’s Why Not? Foundation, Jhen√© Aiko’s WAYS Foundation, and 21 Savage’s #LeadingByExample financial literacy program. He is also signed to businesses such as 6LACK, Rich the Kid and Sorella Boutique.

+ cash cash Their first single, “Anyway,” will be released on January 13 after a nearly two-year hiatus. “Whatever” will be the first release under the producing trio Ultra Records And Sony MusicWho they signed last summer.

“Anyway” features Ruthann, best known for co-writing for One Direction, Britney Spears, Bebe Rexha, Westlife and more.

Comprised of brothers Jean Paul and Alex Makhlouf, as well as lifelong friend Samuel Frisch, the group was previously signed to Big Beat (Atlantic Records) and has released five full-length albums, along with a range of EPs and singles. Cash Cash also boasts residences at the Las Vegas Zouk, premier Atlantic City and TAO Group in New York City.

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