February 4, 2023

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Comedy, Family Fare Dominates Global BO for French Cinema in 2022

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Comedies such as “Serial (Bad) Weddings 3” and family fare including “Peel’s Adventures” and “The Wolf and the Lion” helped foreign box office returns for French movies in 2022.

Although international ticket sales for French films were still 32.5% lower than in the pre-pandemic period, admissions achieved 167.4 million euros from 27 million admissions in 2022 – a 51.8-percent year-on-year increase.

Performances of French films in theaters at festivals and on streaming services were highlighted by UniFrance, the French film and TV promotion agency, during Export Day held in Paris on January 10.

“Young and family audiences are the first to return to theaters (when they reopen) and therefore films targeted at this demographic have performed best,” UniFrance said in its study. In 2021, theaters were closed for several months in most countries around the world.

org’s co-managing director Gilles Renouard also noted that “admissions were concentrated for a limited number of films (often made by US majors).” He said that this polarization of ticket sales in the US tentpole has affected the performance of films of other nationalities, including French films.

For the fifth year in a row, there were fewer foreign moviegoers for French films than for France. 2,132 new movies released in 2022. This included a minority of French films, such as Ruben Ostlund’s Palme d’Or-winning “Triangle of Misery,” as well as “Fireheart” and “Chickenhair and the Hamster of Darkness” and Joachim Trier’s Cannes Award-winning “The Worst Man in the World.” These films accounted for 44% of equivalent annual ticket sales in 2021.

“Fill’s Adventures,” “Around the World in 80 Days,” “Fireheart,” “Little Nicholas’ Treasure” and “Chickenhair and the Hamster of Darkness” were among the top animation titles that strengthened the international BO in 2022, breaking five – Record year in terms of market share. Adventure films and documentaries also found space.

Western Europe was once again the leading foreign market for French films, starting with Germany, the number one buyer of Gallic fare, followed by Central and Eastern Europe and Latin America in third place. Some markets have yet to recover from the pandemic, incl
Asia “The Chinese market has a major impact on the overall performance of the continent, and since it is still significantly affected by the consequences of the epidemic, its number
In the space of a year, the number of viewers of French films has decreased fivefold,” said Unifrance.

UniFrance predicts that 2023 will see French films return to the international box office, with a raft of anticipated films, such as “Asterix and Obelix: The Middle Kingdom,” and the two-part saga “The Three.”
Musketeers,” along with animated franchise movies “Ladybug and Cat Noir: The Movie,” and “Argonauts.”

More than 3,500 French films were available on streamers in 2022, ripping 6.9% of the international library of original services. MUBI boasts the largest offering with 31.3% French films, followed by Curiosity Stream (10.3%), Netflix (6.3%), Amazon Prime Video (4.4%), and HBO Max (3.6%).

Finally, French films accounted for almost a quarter of the films that were part of the official selection across the 10 major international festivals. There were a total of 238 Gaelic films that made the lineup at these festivals, a 17.8-percent increase. 2022 was indeed a big year in terms of fame, with Claire Denis winning the Silver Bear in Berlin with “Both Side of the Blade” and the Cannes Grand Prize with “Stars at Noon”. Alice Diop won the Silver Lion and Lion of the Future at Venice with “Saint Omer”; And Kristoff took the San Sebastian Golden Shell for Best Actor (Paul Kircher) with “Winter Boy” in the honor.

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