September 18, 2021


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India’s Yashraj Films has launched a scheme to help film industry workers

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Aditya Chopra, chair and MD of Indian studio Yash Raj Films (YRF), has launched a companion card to provide daily wage earners in the industry and their families with health insurance, school fee allowance and food rations among other benefits.

Launched under the auspices of The Yash Chopra Foundation, the card is named after the late Yash Chopra, one of the best filmmakers of all time in Bollywood.

Anyone who is a registered member of the Hindi Film Federation in Mumbai, aged 35 years and above and at least one direct dependent, is eligible to apply for a partner card here. Cardholders can use it for healthcare including health insurance up to INR 200,000 (2,700), free annual check-ups and bills. Registered individuals can use the card to educate their children because YRF is providing allowances for school fees, stationery and uniforms. They can use the card to buy food ration supplies.

The Kovid-1 pandemic epidemic has had a devastating effect on the Indian entertainment industry, especially those who depend on daily wages from production. Yash Raj Films has recently released “Yash Chopra Saathi Udyog” to provide minimum basic assistance to thousands of epidemic-affected daily wage earners and to hand over INR 5000 ($ 70) directly to women and industry senior citizens, as well as food ration kits to four families. Delivered. The studio transferred money to film industry workers during the first wave of the epidemic in 2020.

Earlier, Chopra also launched a vaccination campaign for thousands of workers of the Hindi film fraternity which helped resume shooting in Mumbai.

Akshay Bidhani, Senior Vice President, YRF, said: “At Yashraj Films, we believe in donating not only responsibly but also more strategically thought out plans and action plans to make a lasting impact on the lives of our beneficiaries. The Fellow Card is our way. In the future, we will expand this support to improve the quality of life for those parts of our community. ”

Upcoming YRF films include “Shamshera” starring Ranbir Kapoor and Sanjay Dutt, “Prithviraj” starring Akshay Kumar and “Jayeshbhai Zardar” with Ranbir Singh.

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