September 22, 2021


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Led by the Hollywood film Coronavirus, China is back at the box office

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Robert Downey Jr.’s family film “Dollytal” and gold thriller “Blood Shot” have led the first opening week at the box office since the coronavirus outbreak, a sign that sells better than re-running favorite classics. Five Hollywood titles in the top 10 movies this weekend.

On Monday, China began reopening theaters in areas considered low-risk for COVID-19. By Sunday afternoon local time, it had tried to open about 4,900 movies, which was about 44% of the country’s total. They are currently allowed to operate at 30% capacity to provide adequate social distance between customers.

According to Chinese information provider Ant Group, “Dolitol” from Universal topped the list this weekend with a 4.71 million three-day debut. “Bloodshot”, starring Vin Diesel, backed by China’s Bona Film Group, is in second place, dropping 2.61 million.

The local crime thriller “A Shepherd Without a Shepherd” came in third with 2 million. This is the third theatrical outing for the Chinese adaptation of the 2013 Indian film “Darshyam” after it premiered last December and hit the screens again in March.

Family-friendly Disney animations were re-released in the fourth and fifth slots, “Coco” and “Jutopia” which grossed 7 40,740,000 and 0 290,000, respectively. The title “Happy Pursuit”, starring Will Will Smith, came in sixth with 220,000 in ticket sales.

A hodgepodge of local offers lags behind Western titles. These included the 2009 spy thriller “The Massage” animated blockbuster “Ne Jha”, a new arthouse film “A First Farewell” and “Chinese Odyssey Part Two: Cinderella”, all of which grossed less than 200,000.

The total nationwide weekend box office was .6 12.6 million (RMB ৮৮..6 million).

The result is far from the tragic business of the movies that took place in late March, as there was greater uncertainty about the type of Chinese Covid-19. At the time, authorities allowed about 500 films – about 5% of China’s total – to reopen in low-risk areas, but they collectively earned only 10,000 10,000 (RMB 72,000) in their first weekend. They were soon instructed to close again quickly without explanation.

This time around, China expects things to be different. At a time when more and more movies are opening with government support and with a wider selection of films, the public has been feeling comfortable returning to places like most of the country’s tourist sites, restaurants and malls for months.

Reports from Chinese state media and listed film companies – parties eager to acknowledge fears of a quick return – called the current recovery of movies “faster than expected”, with RMB 3 million ($ 428,000) a day at the box office, RMB 30 million (just six). দিনের 4.28 million per day). They celebrated that the national box office had already broken the RMB 100 million mark and had already sold one million tickets.

Although China’s initial numbers are encouraging at a time when movies around the world are closing for the foreseeable future, there is still room for development.

Nationwide ticket sales this weekend were just a quarter of January’s average weekend box office pre-shutdowns, and only 16% of the weekly average of the busiest month of December last year, according to Variety Counts.

Beijing was given the green light to reopen cinemas on Friday for this inaugural weekend, six months into the day when the cinema was initially closed due to Covid-19. However, cinemas in the northeastern port city of Dalian, home to about seven million people, were ordered to close abruptly on Thursday in the midst of reopening due to a new outbreak of coronavirus cases there.

IMX movies reopened on Friday. As of Sunday, it had returned to 369 businesses with more than 700 screens in China. The company expects at least 60,000 theaters to open and run again by mid-August.

Like other exhibitors, IMX China has been hit by extended closures, fearing a $ 36 million loss in the first half of the year earlier this week. Globally, however, IMX is up 30% this weekend compared to last week, grossing 1. 1.3 million overall from theaters worldwide.

In China, “Dolitl” earned 53 535,000 from 266 IMX screens, up 11% of its national weekly total, while “Blood Shot” earned 21 210,000 from 228 IMX screens, accounting for about 7% of its nationwide earnings.

Re-runs of upcoming Chinese premieres and foreign films currently include: “Sonic the Hedgehog,” “Jojo the Rabbit,” “Big Hero 6,” “47 Meter Down: Uncaused,” and France’s “Mia and the White Lion” July 31; August 2 “included”; F August “Ford vs. Ferrari” and “1917”; August 14 “Bad Boy for Life”; And August 14th “Harry Potter and the Magic Stone 3D”.

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