January 30, 2023


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The Variety website has become the number 1 entertainment trading site of 2022

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Variety.com, the online home of the legacy brand and weekly entertainment business magazine diversityScored record-breaking traffic in 2022. An average of 28.5M unique users visited the site per month in 2022 — and diversity Consumer news publications such as Vanity Fair and Entertainment Weekly reach a larger digital audience, as measured by unique viewers, according to ComScore.

diversity2022’s traffic also surpassed that of all other trade news sites diversity Most read publication in its category.

“This has been an extraordinary year of growth for diversity,” said co-editors-in-chief Cynthia Littleton and Ramin Setodeh. “We’re very proud of our newsroom for helping us evolve diversity In its current incarnation as the most trusted brand for Hollywood news, reviews, analysis and longform journalism.”

The success of the past 12 months was driven by industry-leading Oscars coverage, exclusive interviews and on-the-ground reporting. printing, diversity The Queen has published a series of blockbuster cover stories, including the first interview with Meghan Markle, the Duchess of Sussex, since the death of Elizabeth II; a viral conversation with the Kardashians (which turned into an entire storyline for their Hulu reality series); An in-depth look at how Ryan Coogler and his “Black Panther” cast worked through their grief in the Marvel sequel after losing Chadwick Boseman; an interview with Olivia Wilde that defined the press tour for “Don’t Worry Darling”; a rare sit-down with “Law & Order” creator and TV trailblazer Dick Wolff; and the definitive ranking of the 100 greatest films of all time.

This year of record-breaking traffic won numerous industry awards diversity newsroom diversity Recently nominated for two GLAAD Media Awards for outstanding print articles and overall magazine coverage. in December, diversity Won 22 National Arts & Entertainment Journalism Awards, including Best Entertainment Website. The magazine was honored with three AD and OG awards for excellence in editorial design. diversity Eddy Award for Website in the Business-to-Business category and another for Best Photography, Business-to-Business, for her 2021 Power of Women cover featuring “I May Destroy You” creator Michaela Coyle.

diversity Also landing breakthrough numbers for the 17th season diversityof “Actors on Actors” series. The television special featuring Cate Blanchett, Brendan Fraser, Viola Davis and Jennifer Lawrence generated over 35 million views on TikTok. On YouTube, the latest season of the series has over 7 million views.

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